SEO Trends 2021

In recent years, the concept of Search Engine Optimization (SEO) has become the most effective way to attract potential customers, to a company’s website.  According to a recent study, there are nearly 3.5 billion user searches, on the Google Search Engine daily.

A most notable fact, is that only 0.78% of these searches focus on the results available, to be found on the second page. What about the rest of these user searches?

These Internet searches contribute, to provide an average CTR (Click Through Rate) of 31.7% for Google Search Results; while considering that they constitute only the first page results.

As the best SEO agency in Vaughan, Ontario, Canada; we aim to ensure that your business website will be fully optimized for SEO. Your website will rank higher on the Google Search Engine; through a proven method of SEO that incorporates best practices and utilizes key strategies to rule the algorithm.

Our sincere consideration of current digital marketing trends and state of the art ranking tools will ensure that your business website is easy to find online and betterment is top ranked on the Internet. Let us strive to fully understand top ranking SEO trends that have become a prominent part of your SEO journey.

Mobile SEO

Undoubtedly, mobile phones are the closest and most convenient partner to Internet users, currently. Handheld computer devices, such as mobile phones and iPads and tablets are the main tools for searching the Internet. Web surfing takes place, primarily on the phone. Therefore, it is crucial for top ranking on Search Engines, to make sure that your website runs and ranks effectively on mobile devices. To ensure best position on Search Engines, be sure to optimize your website to be mobile friendly or responsive.

Our technical team will create a mobile responsive version of your website, to ensure that your visitors to your website have a great experience, while reviewing and navigating your website.

Voice Search

Voice search is a game-changer for Internet users. This optimal search tool simplifies web surfing for Internet users, while they interact with the Search Engines to seek their desired destination or favorite places to eat, shop or party. By utilizing conversation sampling and integrating ‘sound bites’ into the algorithms of Search Engines, Artificial Intelligence technologies are able to convert search request into relevant search result.

Our SEO experts make your online business ‘stand out from the crowd’, by utilizing our unique Search Engine Optimization process. Voice search is certainly the most effective way to offer convenience Internet users. We ensure that your website is found easily through a requested search, by an Internet user.

User-Centric Content

The Supremacy of the user-centric content cannot be underestimated at any time, after all, ‘content powers the Internet’. As the best content marketing agency in Vaughan, we give you the best content for your website.  Smart keyword research is our major forte is and this is where the majority portion of SEO algorithm revolves. With the span of time, even business owners have agreed to the fact that it’s the buyer-centric marketing strategy that works not the self-centric anymore. Therefore, our content specialist gets the right content placed on your user’s platform.

Better Representation through video content

The videos are the most effective way to voice the targeted audience with the right content and search optimization elements in them. Our Video optimization techniques with compelling and creative graphics, audio, keywords, and accurate word count make your brand name soar higher.  As a result, it holds the huge potential to bring a better conversion rate for your business. So, why wait for more when you can have the best-supporting hands in the form of Brandswon to make your branding process worthwhile.

Web Essentials

Imagine you have a visitor on your page, who could be one of the potential clients, but your website despite having an engaging design outlay is not able to retain the visitor on the page.  Wondering, what can be the reason behind? It can be, a long and exhausting page loading time that may negatively impact your web traffic but relax because we don’t let this happen to you with our digital expertise. We are the best website development company in Vaughan As a result, we focus on getting your website covered amongst the top SERPs.

Google’s SMITH Algorithm

The recently introduced Google algorithm SMITH allows the google search engines to build a better understanding of the ideas. The SMITH stands for Siamese Multi-depth Transformer –based Hierarchical) which focuses on developing Bidirectional Encoder Representations from the basic Transformers. This algorithm creates room for an in-depth understanding of each page irrespective of the content‘s frequency. Most importantly, what it focuses on is allowing housing of related topics on a single page rather than having separate different landing pages for different topics.

 High-Quality Backlinks

The association of Technical SEO and Media is turning out to be the most powerful combination for attaining the best search engine results. According to John Mueller, Google’s Search quality advocate the single yet powerful backlink top news site holds better worth than numerous low-quality links from several other websites. Thus, with the powerful PR association, the overall SEO practices can leap ahead. 

Though we have listed the top 7 SEO trends but this is not where the journey ends, rather it begins here.  The multiple SEO and marketing tools and techniques can bring a lot of better fortune to your business. Our digital marketing agency in Vaughan that specializes in SEO considers each client and their requirements differently. We believe it is always best to go with the customized SEO because not every page needs everything and make you pay extra rather we focus on providing what’s essentially required to get you on the top. So, if you also aim to get best SEO practices working at the backend to bring your frontend in the limelight, then reach out to our expert consultancy in Toronto.